Mobile Ads Attribution Setup

PHP, JavaScript, Mobile App Development, Android, Analytics, App Development, Google Ads, iOS · Accurate, end-to-end attribution is the last piece missing from my Android and iOS app marketing stack. I need every Google Ads and Meta Ads click to resolve cleanly into installs, sign-ups and the entire order journey so I can finally calculate true ROAS.

Here is what has to happen: 1. Firebase & SDK • Firebase project audit • Android SDK review/update • iOS SDK review/update • GA4/Firebase Analytics configuration • Existing event audit 2. Event architecture • Define BookMyGlam event taxonomy • Implement missing events • Parameters • User properties • Booking/revenue events 3. Google • Firebase ↔ GA4 • GA4 ↔ Google Ads • Conversion import • Audience sync • Attribution configuration • Conversion validation 4. Meta • Meta App ID/configuration • Meta SDK/App Events • Events Manager configuration • Deep links • Deferred deep links/install measurement • Event verification • Attribution validation 5. Testing • Firebase DebugView • GA4 Realtime • Google Ads diagnostics • Meta Test Events • Fresh install testing • Existing-user testing • Ad-click → install → booking testing • Live campaign attribution testing 6. Store & compliance checks • Google Play con