Shopify Store Optimization for Handcrafted alligator and cypress Goods

PHP, Website Design, SEO, Inventory Management, Amazon Web Services, Shopify, Product Photography, Shopify Development, B2B Marketing, Visual Design · About My Business: I run Pitres Handcrafted, faire etsy and .com selling 100% handcrafted goods, including hand-burned woodenware (like roux paddles and cutting boards), hand-stitched leather goods, and candles. Everything is made entirely by hand—I do not use CNC machines or automated lasers. My products are proven and validated: I recently did $10,000 this quarter on Faire and have over 100 sales on Etsy. However, my Shopify store is currently generating zero sales. The Goal: I do not want to build a completely new Shopify store from scratch. I need to keep my current theme but upgrade the UX, fix backend syncing issues, solve variant problems, and optimize my SEO so Shopify can become my central hub for both retail and wholesale. Scope of Work: 1. Multi-Channel Sync & Variant Troubleshooting Set up automated syncing between Shopify, Faire, and Etsy so inventory and orders are centralized on Shopify. Fix existing variant issues across all three platforms (Shopify, Etsy, Faire). I am specifically having trouble getting variants to sync and display correctly for items like my roux paddles. 2. Wholesale & Retail Integration Set up a B2B wholesale solution (like Wholesale Gorilla, Lo